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Ep. 106: Building a Creative Manifesto | Marc Gutman | Wildstory

106
48:13

Marc Gutman is an award-winning storyteller, entrepreneur, adventurer, and idealist. But most importantly, Marc loves brands and their stories. He is the founder of Wildstory, a storytelling agency dedicated to helping visionary entrepreneurs and businesses get crazy clarity on their story.

In this episode, Cole and Marc chat about how to build a creative manifesto. 

They chat about:

  • client engagements are always opportunities to learn
  • demanding collaboration
  • leveraging the success of past relationships
  • brand strategy

and much, much more!

You can follow Marc on Instagram or LinkedIn.

The Backcountry Marketing Podcast is a production of Port Side Productions.

A mountain biker looking into the monitor of a video camera

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We believe that in a cluttered media landscape, standing out requires more than just telling a good story. It demands stories built on a foundation of solid research, strategic insight, and targeted distribution. We partner with brands to cut through the noise, crafting narratives and creative that not only captures attention but also deeply resonate with audiences, ensuring your message doesn't just reach people but moves them. Need help standing out?

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About

Your Guidebook to Producing Creative Work that Actually Delivers

In 2020, Port Side Productions launched this podcast to address a challenge we were facing ourselves: understanding how to make video content that was not only creative but truly effective.

What started as a search for answers has taken us on a journey through nearly 200 episodes, exploring every facet of the outdoor marketing world. Along the way, we didn’t realize that this podcast was helping shape our own approach to creating video work that  actually delivers the results our clients need.

Now, our goal is to take you behind-the-scenes with experts from the outdoor industry as they share the secrets to producing creative work that delivers. If you’re seeking insights from some of the sharpest minds in the business, you’ve come to the right place. And if you're ready to take things further and need a guide to help you create effective video work, don’t hesitate to reach out and say hello.

Have a guest in mind? Let us know