In this episode, filmmakers Sean Slobodan and Shandi Kano join me to discuss their latest, award-winning, documentary film "Forever is Now."
"Forever is Now" recently won the "People's Choice Award" at Vancouver International Mountain Film Festival. This is a film about ten people who are Zion National Park’s keepers and caretakers. At a time of increasing tension between recreation and environmental impact, the film follows a path to the future through character stories that are personal, complex, and compelling. Shot in all four seasons across fourteen successive months, the film captures Zion like it’s never been seen before—instilling a sense of awe and ownership for public lands today, tomorrow, and forever.
As with any filmmaking, the story is king. We talk about the importance of good storytelling, how to tell a good story, choosing characters to support your narrative as well as how to develop those characters.
Follow Sean and Shandi:
@seanslobodan
@shandikk
The Film:
https://foreverfilm.zionpark.org
We believe that great marketing is built on great storytelling, but those stories must be crafted with intention and purpose. This podcast was born from our mission to close the gap between marketing strategy and production execution, because it’s in the confluence of these two elements that brands are elevated, become culturally relevant, and establish a lasting legacy.
As a marketer in the outdoor industry, the odds are stacked against you. Does this sound familiar?
“You’re part of a small, talented, yet overworked team with a limited budget facing hundreds of ways to grow your brand and stand out in a sea of sameness. Some days you feel like quitting and getting a corporate job that pays more but then you realize, I get to work in an industry that some people only dream of working in. Sure the challenges are real, but this is better than a cubicle right?” If this sounds like you, you’re not alone.
Consider this podcast your guidebook to navigating the ever-changing world of marketing. This podcast is produced by Port Side Productions, a video production company that works with outdoor + athletic brands to help them stand out, launch products, build brand equity, and grow their business.
Storytellers by day, podcasters by night. While our day job keeps us busy creating films, we started this podcast because it's these types of deep, fundamental questions that keep us up at night.
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