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EP 78: Ian Coble | Licensing Rights and Photography | Ian Coble Photography

78
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77
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EP 77: Al Perkinson | 5 Steps to Becoming an Authentic Brand | Bajio Sunglasses - Part 1

Featuring
Al Perkinson
Bajio Sunglasses
About

Your Guidebook to Outdoor Industry Marketing

As a marketer in the outdoor industry, the odds are stacked against you. Does this sound familiar?

You’re part of a small, talented, yet overworked team with a limited budget facing hundreds of ways to grow your brand and stand out in a sea of sameness. Some days you feel like quitting and getting a corporate job that pays more but then you realize, I get to work in an industry that some people only dream of working in. Sure the challenges are real, but this is better than a cubicle right?” If this sounds like you, you’re not alone.

Consider this podcast your guidebook to navigating the ever-changing world of marketing. This podcast is produced by Port Side Productions, a video production company that works with outdoor + athletic brands to help them stand out, launch products, build brand equity, and grow their business.

Storytellers by day, podcasters by night. While our day job keeps us busy creating films, we started this podcast because it's these types of deep, fundamental questions that keep us up at night.

Have a guest in mind? Let us know