Freelancer Month! This whole month, we'll be sharing episodes that are geared more towards freelancers and answering the top questions they may have.
For this episode, we sit down with Jon Glassberg. Jon is a Director, Photographer and Professional Cimber. He is the owner of Louder Than 11, a media production company and creative agency based in Boulder, Colorado. He is also the co-founder of the Crux Academy (check out our past episode with Jeremy Jensen, another co-founder at Crux Academy).
In this conversation, Jon shares:
- How he started Louder Than 11 and why type of creative projects he works on
- How to find your focus as a freelancer
- How to balance your business with your personal life
- How to change your niche over time if you want to
- How doing the work will lead to opportunities
And much more!
Follow along with Jon on Instagram or at his website.
The Backcountry Marketing Podcast is produced by Cole Heilborn of Port Side Productions.
We believe that in a cluttered media landscape, standing out requires more than just telling a good story. It demands stories built on a foundation of solid research, strategic insight, and targeted distribution. We partner with brands to cut through the noise, crafting narratives and creative that not only captures attention but also deeply resonate with audiences, ensuring your message doesn't just reach people but moves them. Need help standing out?
As a marketer in the outdoor industry, the odds are stacked against you. Does this sound familiar?
“You’re part of a small, talented, yet overworked team with a limited budget facing hundreds of ways to grow your brand and stand out in a sea of sameness. Some days you feel like quitting and getting a corporate job that pays more but then you realize, I get to work in an industry that some people only dream of working in. Sure the challenges are real, but this is better than a cubicle right?” If this sounds like you, you’re not alone.
Consider this podcast your guidebook to navigating the ever-changing world of marketing. This podcast is produced by Port Side Productions, a video production company that works with outdoor + athletic brands to help them stand out, launch products, build brand equity, and grow their business.
Storytellers by day, podcasters by night. While our day job keeps us busy creating films, we started this podcast because it's these types of deep, fundamental questions that keep us up at night.
Have a guest in mind? Let us know